Founder and Chairman of naked Group
Grant Horsfield is Founder and Chairman of naked Group. As a passionate entrepreneur and visionary leader, Grant continues to innovate and expand into new areas, never shying away from bold ideas or challenges. He founded naked Group in 2007, and is responsible for leading the Group’s development and growing the business across Asia-Pacific. He is committed to nurturing an entrepreneurial culture that inspires people everywhere to “live naked.”
Originally from South Africa, Grant came to China in 2005. With an entrepreneurial background and a love for the outdoors-based lifestyle of his homeland, Grant and his wife, Delphine Yip-Horsfield, opened the first naked Resort – naked Home, in Moganshan in 2007. Building on the success of naked Home and recognizing the demand in China for unique lifestyle experiences, in 2011, Grant opened naked Stables, a larger, high-end, eco-friendly resort that became the first in China to achieve LEED Platinum certification. The resort has since set the industry standard in sustainable development. Grant continued to grow the naked Retreats brand, opening naked Castle – a resurrection of an original castle built by a Scottish missionary, as well as naked Sail in 2016. Five more naked resorts are currently under development: two in Suzhou and another three across Shaoxing, Chengdu, and Chongqing.
In 2015, recognizing how technology has transformed the way people live and work and with a deep understanding of the value of innovation to business, Grant unrolled a radical vision for the future of work. Under his leadership, naked Group entered the co-working space sector, leveraging naked’s expertise in hospitality, design, technology and community to create the first naked Hub in Shanghai. With a vision of introducing the redesigned workplace to more people, Grant launched naked Hub on an ambitious expansion plan. In partnership with the region’s key developers and investors, naked Hub is expanding across China including Hong Kong; with upcoming naked Hubs in Bangkok, Kuala Lumpur and Jakarta in development in Asia. Grant continues to expand the reach of naked Group, incubating a series of exciting new products and businesses.
As a visionary and dedicated entrepreneur, Grant is passionate about connecting people and creating new and exciting projects, and his achievements have won him widespread recognition in the industry and local communities. In 2016, Grant received the Deqing Talent Award from Deqing County, Zhejiang Province for his contributions to the community, and in 2017, Grant ranked among the “Yicai Brilliant 20” by an influential Chinese business media (China Business News), as one of top international entrepreneurs.
Prior to founding naked Group, Grant worked in England and South Africa as a business-owner for over ten years. In 2000, he founded e-Bites Limited in Cape Town, a national publishing company and a call-center facility. Grant received an MBA from University of Cape Town Graduate School of Business in 2004. He currently lives in Shanghai with his wife Delphine and their two daughters. In his spare time, Grant enjoys outdoor sports with his friends and family.